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Informative Articles

4 Step Dynamic Sales Letters
Copyright © 2005 Cutts Group, llc 4 Step Dynamic Sales Letters You, like all marketers have a million and one things to do today! At the top of your priorities is marketing... finding more customers and raking in greater profits. If you’re...
Add-on Sales - The Key To Success On The Web
Question: Can you guess the cheapest way to make a sale? Answer: Sell to the customer that just bought from you! All successful salespeople have one thing in common: They know how to make sales "after the sale". There are many costs...
How To Use A Powerful Leadership Tool To Step Up Sales Results
PERMISSION TO REPUBLISH: This article may be republished in newsletters and on web sites provided attribution is provided to the author, and it appears with the included copyright, resource box and live web site link. Email notice of intent to...
Snowflakes Improve Holiday Sales
Snowflakes are beautiful! For the Winter Holiday sales season handcrafted snowflakes are the perfect touch. They lend an aura of a mystical winter wonderland to any room, house or office decor. You may ask "What has snowflakes got to do...
Why People Buy: The Psychology Of Sales And Marketing
Did you know that when people make a purchase, they generally buy with their emotions and then justify their decision with logic later on? What? You didn't know that? If you truly want to succeed in business, you need to learn and understand how...
 
The Simple and Surprising Marketing System That Builds Sales

Is your business doing as well as you'd like? Why not?
Pause for a few seconds to think about the answer to this
question. Got it?

If you'd like your business to sell more, keep reading.
Here are 3 simple and effective steps that exceptional
businesses use to grow sales.

Step One: Throw out all the reasons why you're not selling
more.

That's right, those same reasons you just came up with.
What if you had to come up with ways to sell more, despite
those reasons? What would you do?

For example, many business owners say they can't sell more
because of the poor economy. That's a good reason, but so
what. At the same time, some businesses thrive in poor
economic times.

What about the "no money" reason? Many businesses don't
have a marketing budget. There are similarly strapped
companies who grow on a shoestring. They don't let good
reasons stop them. Don't let good reasons stop your
business from succeeding.

Step Two: Start marketing.

Use your reasons as a starting point. Take poor economic
times. In poor economic times, what do people want? In
general, people are looking for value or fun or both value
and fun. How can you add fun to your business? Can you
offer discounts for stocking up? Discounts for prepaying?
Or instead of a discount, how can you offer more value?

If your business is low on funds, think about how you can
effectively use the marketing funds you do have. There are
lots of things you can do that can build your sales without
without using all your cash.

Get your current customers to refer friends. Trade
advertising with complimentary businesses. Set up



pay-per-sale arrangements with other businesses. They
recommend your business, you pay them a referral fee when
you make a sale.

Many business owners procrastinate on marketing. If you
have reasons why you're not marketing today, see Step One
above. Choose something to do and do it today.

Step Three: Test and Measure

Find out what mix of tactics work for your business. Test
small. See what works. So you can do more of what works.
Also dissect what DID NOT work. Why didn't it work?

This is where many businesses make a critical mistake. They
don't know why a certain marketing technique didn't work.
But they kiss it goodbye anyway.

For example, a webmaster tried advertising online but didn't
get sales. She could have stopped advertising online.
Instead, she looked closely at the results. It turned out
that the advertising DID bring her hundreds of visitors who
were searching for her products.

The sales-stopper turned out to be her website, not online
ads. Her website had several barriers to making sales.
It didn't build confidence, images were grainy, her
shopping cart was hard to use. Visitors just clicked away.
When those roadblocks were removed, her website started
selling almost immediately.

Whenever you're frustrated by low sales, you may want to
take this article out and skim through it again. Let these
3 simple steps help you jumpstart your sales.


About the Author

Resource: Raynay Valles, widely published marketing
consultant, specializes in helping non-performing businesses sell more.
For more information, visit http://www.jawdrop.com or email mailto:rvalles@jawdrop.com .

 

Sales - Wikipedia, the free encyclopedia
Dubious selling practices may occasionally result in a sale if the ... These can be slightly influenced by the salesperson, however, the sales person knows ...
en.wikipedia.org
 
Sales Jobs .com Worlds Largest Sales Employment Site
Sales Jobs features thousands of sales jobs for sales professionals.
www.salesjobs.com
 
Manage Smarter - Performance Gateway
Manage Smarter is the online home of sales & marketing management, incentive, potential, presentations and training magazine.
www.salesandmarketing.com
 
Oracle Customer Relationship Management Solutions
Oracle's products cover the breadth of CRM functionality—from sales, ... With Siebel CRM On Demand, you can accelerate sales, improve marketing and deliver ...
www.oracle.com
 
Sales and related occupations
Sales and related occupations. Advertising sales agents · Cashiers · Counter and rental clerks · Demonstrators, product promoters, and models ...
www.bls.gov
 
Sales Jobs - Search Sales & Marketing Jobs at Monster.com
Sales Career Paths: This field offers many different options. ... Manage Your Sales Career: Get expert tips for developing your sales career and handling ...
sales.monster.com
 
Government Sales and Auctions: FirstGov.gov
Official site for information on all sales and auctions of government surplus property and assets.
www.firstgov.gov
 
Sales and Marketing Executives International
Worldwide association of sales and marketing management.
www.smei.org
 
GPO U.S. Government Bookstore: Main Page
Purchase Federal information products for sale through the United States Government Printing Office (GPO). Browse by topic, keyword, or special collections.
bookstore.gpo.gov
 
Sales
Sales is a major aspect of product management. Therefore, after reviewing information in this topic, you might also benefit from scanning the topic ...
www.managementhelp.org
 
Sales Resource Center - Business Sales Web Site - Small Business ...
Sales resource center at Inc.com, small business sales and marketing information.
www.inc.com
 
Sales - Wex
Transactions for the sale (and leasing) of goods is governed mainly by sales ... Federal law has a limited impact on transactions for the sale of goods. ...
www.law.cornell.edu
 
Sales Jobs, Marketing Jobs, Advertising Jobs on CareerBuilder.com
Looking for sales & marketing jobs? Start your job search at CareerBuilder, the leader in job search sites, and access hundreds of thousands of jobs today.
sales-marketing.careerbuilder.com
 
Compare prices for retail store sales at SalesCircular
SalesCircular shows what's on sale at local retail stores every week by collecting data from Sunday newspapers and other ads.
www.salescircular.com
 
Sales Jobs in Canada - workopolis.com
Sales Jobs - Find sales Jobs online with workopolis.com. ... CSR (84), Office Equipment Sales (5). Call Centre Opportunities (109), Real Estate Sales (12) ...
www.workopolis.com
 
free online sales training articles, sales & selling processes ...
Sales and selling terms explained. (Scroll down a little bit to find this set of terms.)
www.businessballs.com
 
Music Sales Group
Music Sales Group - Eight Offices and three distribution centres worldwide bring you the world's best music. The Music Sales Group is Europe's largest ...
www.musicsales.com
 
Sales Autopsy
A collection of the best of the worst of negative selling experiences. Sales horror stories to use for learning, training and managing salespeople.
www.salesautopsy.com
 
REALTOR.com: Real estate listings & homes for sale
REALTOR.com is the world's largest real estate database of homes for sale and the official site of the National Association of REALTORS.
www.realtor.com
 
Marketing Jobs / Sales Jobs - NationJob.com Careers, Work ...
Marketing Jobs / Sales Jobs - detailed job listings and company profiles - Updated daily.
www.nationjob.com
 
 

 
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