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SEO For Dummies; How to Choose the right Firm for You.
Ok, so you’ve finished your web site. Now you just submit your web site to a couple of search engines, sit back, relax and wait to see your bank account grow. Yeah, that’s what I thought as well. You wait and wait and wait... nothing. No hits. No...
SEO Success: Step One is Good Web Design
Creating a well-designed website is the first step in your internet marketing strategy. Once the website has been created and optimized, there are further techniques to employ that will drive traffic to your website for successful, long-term...
The 7 Points of Do-It-Yourself SEO
Ever felt intimidated at the convoluted, jargon-ridden information about Internet marketing for small businesses available on the Net? Ever been horrified by the huge fees the experts charge, putting search engine optimization beyond your own means?...
Tourism and SEO: A Match Made in Heaven
In 2004, 33 million US and Canadian Leisure Travel Hotel and Hospitality consumers bought, booked, or found their trip online for a total of 65 billion $ in travel revenues through the Internet. This represents a full 59% of the total $120 billion...
Website Optimization - A SEO Specialist Reveals All
Website optimization is the first step in promoting your
website. Those with foresight and deeper pockets will have a
SEO-savvy webmaster (such as myself) build the website that is
optimized from the start. Otherwise, a website may need...
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When CMS Met SEO - Using the Power of Content Management Systems
Search Engine Optimization revolves around providing useful, unique content on your website and making sure that search engines can find and understand it easily. 'Organic SEO' as it is called, puts emphasis on optimizing hundreds of keyword rich content pages as 'spider-bait' for search engines, with Google being the most popular target.
While organic SEO in itself boils down to a few simple techniques and a lot of hard work, the most tedious of those is always adding and managing content. If you're a webmaster lost in a world of dead links, missing pages, distorted images and a site structure that beats any maze, you're not alone. Such is the nightmare that many Dreamveawer-and-Notepad type of webmasters hide.
What is CMS?
CMS, or Content Management Systems, is a great alternative to using manual WYSIWYG HTML editors, website builders, and all the others kinds of expensive website tools in the market. CMS applied solely to the purpose of creating and managing websites are also knows as Web Management Systems. A short excerpt from StepTwo.com on the definitions of CMS:
" A content management system (CMS) supports the creation, management, distribution, publishing, and discovery of corporate information. It covers the complete lifecycle of the pages on your site, from providing simple tools to create the content, through to publishing, and finally to archiving. It also provides the ability to manage the structure of the site, the appearance of the published pages, and the navigation provided to the users."
Advantages Of Using CMS for Your Website
Here are a few often overlooked advantages of using CMS for your web project, from a search engine marketing point of view:
1) Easily Create, Publish and Manage Content
With page editors that resemble a word processor program, adding content with a CMS interface is simple and fun. Most CMS software also allows you to change the location of your content pages and links easily, while the back end processes takes care of updating the links throughout your site.
Done manually, reorganizing a website's content, particularly a large one, can cause a webmaster some pretty restless nights.
CMS also allows the website owner to outsource content remotely from willing contributors. With built in access level hierarchies, users can register as Authors and start submitting articles and news. This is then automatically sent to the next in line, the Manager, and on to the Editor and finally the Publisher or Administrator, and then it can be automatically published on the front
page as new content.
And SEO specialists know that search engines love new content, above everything else.
2) Create a Solid Website Structure
While search engine spiders can maneuver your website like a human being can't, they too are fond of websites with good structures and easy-to-find content. Most CMS software can automatically create menus and navigation from categories that you set. Once you create a new category or subcategory, you can instantly publish it on all your pages, with the click of a button.
According to popular SEO wisdom, search engines spiders do not index pages more than 3-4 levels deep on your website structure. In response to this, some CMS software also allows you to put all your content on the first level, for example "http://www.yoursite.com/article236.html'. However, using the CMS' control panel, you will still be able to see all content within their respective folders and subcategories.
3) Search Engine Friendly Capabilities
This is perhaps the most significant development in Content Management Systems. As more businesspeople and SEO begin to dig deep into CMS, the need for spider-friendly pages has taken center stage. Recent advancements have enabled CMS users to install modules (sometimes already built in) to make it appealing to search engines. The latest CMS software can create keyword rich pages, titles, meta tags and even anchor text.
That, coupled with advanced search engine spiders being able to go deep into databases to index pages, is set to turn Content Management Systems into the next big organic SEO tool. In fact, search engine friendly CMS even makes organic SEO specialists, sad to say, sort of 'obsolete'.
Make CMS Work for Your Web Business
Most content management systems are available for free, or at a minimum costs, under the GNU General Public License (http://www.gnu.org/). While there are literally hundreds of available CMS out in the market, these websites are a good guide for choosing a right one for your website or internet business: Compare various CMS : http://www.cmsmatrix.org Try a CMS: http://www.opensourcecms.com/ Search-engine Friendly CMS: http://pss.sfidreamteam.com
About the Author
Gobala Krishnan is a writer, internet business entrepreneur and marketer. Visit http://www.home-business-association.com today for important and unique tips on building an Internet Business.
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Search Engine Optimization, Google Optimization - SEO Chat |
Search Engine Optimization, Google Optimization - SEO Chat. |
www.seochat.com |
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Search engine optimization - Wikipedia, the free encyclopedia |
Search engine optimization (SEO) is a subset of search engine marketing, and deals with ... The term SEO can also refer to "search engine optimizers", ... |
en.wikipedia.org |
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SEO Home |
Mentor an SEO Scholar! 8/7/2006. Click here to learn more. ... 55 Exchange Place New York, NY 10005 (212) 979-2040 info@seo-usa.org ... |
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Webmaster Help Center - What's an SEO? Does Google recommend ... |
Ask your SEO firm if it reports every spam abuse that it finds to Google ... Ethical SEO firms report deceptive sites that violate Google's spam guidelines. ... |
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Aaron Wall's SEO Book.com |
Aaron Wall offers search engine news, reviews of tools, and an ebook for sale. |
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SEO Today |
Provides articles and information about the search engine optimization and marketing industry. Latest articles can be sent via email. |
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SEO: See what people are saying right now on Technorati |
See all blog posts tagged with SEO on Technorati. ... This page shows everything that has been tagged with SEO. To contribute to this page include this code ... |
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Seo: See what people are saying right now on Technorati |
See all blog posts tagged with seo on Technorati. ... Professional SEO Marketing Firm www.cherryoneweb.com - Cherryone is a SEO firm that gets results for ... |
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Pages tagged with "seo" on del.icio.us |
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del.icio.us |
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Seo Administrator - seo tools, seo software, optimization software ... |
Seo Administrator is an integrated suite of web promotion utilities that cover all aspects of website optimization and promotion. |
www.seoadministrator.com |
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Search Engine Watch: Tips About Internet Search Engines & Search ... |
Search Engine Watch is the authoritative guide to searching at Internet search engines and search engine registration and ranking issues. |
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AddMe, Search Engine Optimization Submission Free Site Promotion ... |
A leader since 1996, search engine submission, search engine optimization, free search engine submission, site submission, and website promotion. |
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What is SEO? - A Word Definition From the Webopedia Computer ... |
This page describes the term SEO and lists other pages on the Web where you can find additional information. |
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SEO: Search Engine Optimisation. SEO copyright advice. FREE SEO ... |
Provides free search engine keyword reports for UK websites and strategies for unlisted websites. |
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Search Engine Roundtable ::: The Pulse Of The Search Marketing ... |
A well-rounded view on search engines and search engine marketing from five segments of the Web population represented by senior members of the major ... |
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Search Engine Optimisation Marketing & Pay per Click Advertising ... |
Offers search engine marketing and paid search engine advertising. Australia. |
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Submit Express - Search Engine Placement, Optimization, SEO Marketing |
Search engine optimization services with guaranteed Top 10 results. Submit your website URL to 40 major search engines for FREE ! |
www.submitexpress.com |
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SEO Analyzer - SEO Tools - Nashville SEO, SEM, Internet Strategy ... |
The SEO Analyzer is a FREE tool that uses a sophisticated algorithm that detects how optimized your web design is for search engines. |
sitening.com |
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SEO Company For Search Engine Optimization |
Weblinx Limited - SEO Company for UK Search Engine Optimization. |
www.weblinx.biz |
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Matt Cutts: Gadgets, Google, and SEO |
I believe that Google is the only search engine that will confirm to webmasters ... If you pick a bad search engine optimizer (SEO) and they make a ton of ... |
www.mattcutts.com |
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