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Corporate and Promotional Gifts and Gourmet Food Baskets Retailer, Launches its Website: Giftboxedbaskets.com!
December 30, 2005...Atlanta, Georgia - Giftboxedbaskets.com has
now launched its full line of handmade gift and gourmet food
baskets. Consumer demand for affordable and attractive baskets
has made this online retailer the one to watch! With...
Flash, SEO and Optimization - How to properly use flash on your websites
Flash movies can be a great thing. They can help catch eyes that are otherwise bored with static looking pages, and they can help tell a story better than plain text. However the use of flash must be tempered with the ability to rank in search...
How can I promote my web site???
It can be really exciting to get a web site for your business and a lot of pride goes along with knowing that you now have an internet presence! However, many people don't realize that having a site is not worth very much to you if you’re the only...
Using Graphic Design on Your Website
Copyright 2005 Andrew Eaton Almost everything is available on the web… products, services, e-books, software, audios, videos, membership sites, or newsletters. Regardless of what you’re promoting, there’s a never-ending supply of prospects and...
Web Coach Tip: 3 Proven Steps to Increase Traffic to Your Website.
Copyright 2005 Donna Payne #1 Make sure your business card includes a persuasive “FREE Offer” inviting the recipient to visit your website. I used to think this idea was too “salesy.” That is, until I tried it myself. I exchanged a handful of...
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The Web's Secret Traffic Source - the Open Directory Project
The importance of having targeted traffic can't be understated, and search engines can be a great source of this traffic. The first search service covered in this series of articles is a directory known as the Open Directory Project, or ODP (http://www.dmoz.com/).
First, a little background on the Open Directory Project: The ODP is a Web directory, not a search engine, and the purpose of the ODP is to list and categorize web sites. But unlike Yahoo! or the several dozen other directories that maintain a paid staff of reviewers, "the ODP is an Open Source inspired, volunteer managed initiative." In a nutshell, this means that human volunteers review, add, and remove the listings of this directory. Potential editors can elect to review site submissions in categories related to their area of expertise or interest. In and of itself, this is a pretty remarkable method for reviewing sites, because it allows for those most knowledgeable in a
given area to review sites submitted to that same area. From a Web site manager's perspective though, the Open Source nature of the search service itself is the main factor in its importance as a traffic source.
Because the ODP is an Open Source initiative, the listings and the search engine software are freely available for other portals and search sites to use. In fact, the ODP listings are used by over 200 other sites and directories, including AOL Search, AT&T WorldNet, Netscape.com, and to a certain extent, Google.com. This greatly extends the possible exposure of a Web site with a listing in the ODP, and makes it a must have listing for any site that's serious about building traffic.
About the Author
Alan is the lead developer for InfoServe Media, LLC (http://www.infoservemedia.com/), a Web development company that specializes in Web site design, hosting, domain name registration, and promotion for small businesses.
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