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Autoresponders: Ease Your Life
What every small business operator always lacks is time. Sometimes lack of time leads to inefficiency, what in its turn, leads to business failure even if you have plenty of financial resources. That is why there are so many programs designed...
Formatting Your Ezine
Formatting Your Ezine by windsong One of the common problems faced by ezine editors is being able to format their ezine so that it does not get screwed up when sent out. So what causes the formatting information to be changed when your ezine is...
How to Write an Ezine Thousands Will Subscribe To and Everyone Will Want to Open and Read
Hype! And if you’re trying to do this, you’ll defeat your purposes. In fact your expectations and perfectionism will keep you from producing a good and useful ezine. WRITER’S BLOCK I was in public relations for many years, and had the...
The Simplified Profundities of Internet Marketing
People make things way too hard to understand on the Internet. I mean, come on, marketing CAN'T be all that complicated. So, it's about time someone, like say me, cut through all the crap and just plain offered some SIMPLE answers to the most...
What Your Click Tracking Script Should Tell You?
You run an ad spending $100.00. How could you possibly know how many people bought your product? If you don't know your ROI on that particular campaign, how will you spend another $100.00 on it? Simple is You have to track your advertising...
 
Making Your Website Affiliate Friendly

Ever go to a website and couldn't make heads or tales of it? Possibly it was littered with advertisements in the form of flashing banner ads or pop-ups? What did you end up doing? If you are like me...you left. And without even bothering to look around. Why? Because you either couldn't find what you came to the website for, or you were turned off by all the commercialism of the site. Either way you ended up wasting your time, and the owner of that website failed in his attempts at marketing. Why?

Because a website is virtually worthless regardless of how many hits you are getting if visitors immediately exit your sight. But the better scenario is a website that offers people exactly what they were expecting from your keywords and description. This will result in your visitors, who have become targeted traffic to spend more time at your site which probably means they will do a thorough examination of your business opportunity.

To keep visitors looking over your website it is important to have one predominant theme. For instance. If your website is completely dedicated to your affiliate program, then your keywords and description should emphasize that. If your website offers ways to increase traffic don't list your site as an affiliate program just because you offer a link to one. That's getting people to your site under false pretenses. Their coming to your site looking for an affiliate program and instead they find instructions on increasing website traffic. More likely then not those people will bail out only to look elsewhere.

While it is a good idea to offer links to other sites and services that are similar in nature to your own website I do not suggest creating keywords or including in your description any of these. I am thoroughly convinced that the majority of people will not click past your home page to find what they are looking for. Do You? So If you have a sight that offers marketing articles but would like to offer your affiliate program as well, you can create a whole new site just to promote your program through which you may receive more targeted traffic. This will allow people to click your link from wherever it may be posted and up pops exactly what they read in your description.

But that's not the only problem with websites. Some contain such massive amounts of


advertisement in the form of pop-ups, flashing and moving banners, and music, it's like looking at a video game where your objective is to shoot the pop-ups down before another one is created.

No one likes to be bombarded with advertising. And all that advertising takes away from the theme of your website. While a person is reading about your offer they are being distracted by things moving and flashing all over the place. Besides, if you are offering an affiliate program, visitors to your website are not looking for car insurance, vitamins, or long distance phone service. I'll take that back. They may be looking for those things but most people will go directly to the source by use of a particular keyword and their favorite search engine. This also emphasizes the need to have the proper keywords and description to match up with your website.

If you are advertising on your home page may I suggest no more than two banner ads on it. And they should some how be linked to the theme of your website. Now, if you have quite a few products or services to advertise there are a couple of ways of doing it that won't turn your home page into a shooting gallery.

1. Use one line text ads. Corner them off onto a particular section of your site allowing visitors to make the decision as to whether they want to view your advertisements or not.

2. Make a separate site for each product or service. You can create sub-domains for your products or services and promote them just as you would your main site, and do so with a lot more success.

Here is a recap of points to remember.

Present a website that:

Is easy to navigate
Has minimum advertisements
Is what people expect to see at first glance
Matches your description and keywords
Maintains one predominant theme

If you conform your website in the manner stated above you will end up with more targeted traffic to your site which should result in more sign-ups to your program. Build your website to meet the expectations of those who visit it and you will succeed.

About the Author

Articles by Help Me! Find out how to use my articles to freely promote your online business and products. Use them for website content or feature them in your ezine or newsletter. Go to my website at http://www.quityourcrummyjob.com Copyright (c) 2005

 

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Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers.
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Splendid: Daily music reviews, articles, interviews and more.
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Monthly magazine with reviews, articles, and discussion forums.
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  • how to promote your business a 10 step guide for beginners

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  • how to properly use ezine advertising conclusion

  • how to properly use ezine advertising part one

  • how to properly use ezine advertising part three

  • how to properly use ezine advertising part two

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  • how to use your google api key as your secret weapon part two

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  • hunting for niches

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  • importance of marketing offline

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  • industry pro interview insider secrets to building your pr campaign

  • industry pro interview marketing beyond the basics

  • inner directed marketing a new way to prosper in tough times

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  • insurance and financial services sales tactics

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  • internet 101 hitch your wagon to a star for internet success

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  • internet marketing is confusing isnt it

  • internet marketing i dont know everything neither do you

  • internet marketing or whats that you say

  • internet marketing requires lots of patience

  • internet marketing strategy the advertising co op

  • internet marketing success requires a business plan part ii

  • internet marketing success the easy way

  • internet promotion ezines

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  • interviews one of the easiest products to create

  • interviews with successful ezine publishers david geer

  • interviews with successful ezine publishers eva browne paterson

  • interviews with successful ezine publishers james mcewen

  • interviews with successful ezine publishers jan tallent dandridge

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  • interviews with successful ezine publishers paul becker

  • interviews with successful ezine publishers renee kennedy

  • interviews with successful ezine publishers thomas olin

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  • interview with an ezine marketing pro alexandria k brown

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  • interview with michael murray autoresponder basics

  • introduce to pluginnetproefit com marketing strategies that empower success course

  • introduction to autoresponders

  • is a home business right for you

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  • i want to do an ezine part 1 what is an ezine

  • i want to do an ezine part 2 how do i start

  • i want to do an ezine part 3 what is content

  • i want to do an ezine part 4 how do i promote

  • i want to do an ezine part 5 more promoting

  • johnny appleseed a lesson in sowing and reaping

  • joint ventures your path to success

  • joint venture 101 the quickest way to build your ebusiness

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  • mini persuaders six steps to successful classified ads

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  • most commonly asked questions about ezine publishing

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  • my cybernet life story the life and trials of an internet junkie

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  • networked markets are democratic structured markets are republican

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  • newbies guide to writing and submitting ezine articles

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  • nine power words to punch up your ads

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  • offline marketing part 1 drawings

  • offline promotion 45 places your url should be seen or heard

  • offline promotion matters too

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  • on your honor 3 steps to building the e trust factor

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  • opt in email and ezine advertising still more effective than rss blogs and ppc

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  • part 1 easy steps to creating your very own ezine

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  • payment processing basics

  • pay per click fraud exposed

  • pay per click search engines get the most bang for your buck

  • personalizing your emails an amazing technique that doubles your click throughs and profits

  • personal profile of the week bob osgoodby

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  • politicians are like car sales people

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  • postcards with an edge 7 ways to use postcards in your marketing campaign

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