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10 Steps to Better Sales Copy
You've worked so hard getting that much elusive traffic to your site. You've taken out a few ezine ads that have returned a good number of clickthroughs, you're getting some traffic from the major search engines, and still you wonder why your...
Internet Marketing or What's That You Say?
Planning an Internet marketing strategy? Will you get the best ROI from a CPA, CPC, PPL, or a hybrid model? And how will you track your CPM and determine your CTR? HUH? If you're new to business and trying to learn how to market on the...
Not Sure If Your Online Advertisement is Working? Be Sure! - Track Your Ads
Without tracking, your online advertising is just a shot in the dark. Many new and seasoned marketing individuals spend significant dollars on banner advertisements, ezine ads, and other online media, but do not know which ads have brought them...
RP Promotion Strategy
RP PROMOTION STRATEGY ------------------------------------------------------------ copyright (c) Pavel Lenshin ------------------------------------------------------------ You must be asking what does RP mean? I won't tear your curiosity apart...
The Right Track
There's an old saying - "Even if you're on the right track, you'll get run over if you just sit there." How many people try to set their business on the "right track" and just never make it? Just what is the "right track"? You can be relatively...
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Sung to the Tune of Jingle Bells Rock - One Marketer's Task List
Inspired by Rick Beneteau's article, Tackling the Task List, I pushed everything off my desk and onto the floor and began making a list of categories of what the important tasks for each day might be. Limit them to five, I thought, five at the most. Tackling five tasks is do-able. Going for more might cause me to break my resolutions before I even wrote them down.
Yours may be different, but this is what I came up with.
Advertising -- a must. It's important to get the word out EVERY day. Familiarity, contrary to breeding contempt, makes people take another look.
I looked, but what I was seeing was the pile of papers that I had just pushed onto the floor. "I've got to get organized," I said to myself. "Ah, that's another one. I've got to get organized." That went on the list.
Organize -- if EVERY day I did something towards organizing, I would become organized, right?
What else? Write. I have an ezine. I submit articles to other ezines. I have to write updates to my website. That's a lot of writing. And once I write, it doesn't do any good unless I submit the articles to ezines, mail my subscriber list or upload my web pages. There, I have another daily task.
Write/Submit I don't have to write everyday, but I do need to do some task connected with that writing, so write/submit seemed apt.
What now?
Track. Tracking one's advertising is equally as important as doing the advertising. Unless you know what results you're getting, how can you create an effective advertising campaign? So tracking is a must.
By that time, I needed to pack off to my class at Diablo Valley College where I was taking a circuit training class. No, that's not a computer science course, it's a combination of weight training and
aerobics. After all, the computer doesn't give me much exercise.
Driving down the road to my PE class, I found my eyes enjoying the first signs of spring in pink blossoms and budding trees while my mind bounced out the familiar Christmas tune "Jingle Bells Rock."
"Advertise, Organize, Write/Submit, Track Write/Submit, Track, Write Submit, Track
Advertise, Organize, Write/Submit, Track, etc. etc. etc."
You get the sound.
So my four tasks - do one each day - would be my list.
When I got home, I set up my own version of Rick's white board. Rather than messing with smeary markers, I opted for white poster board, with my four topics neatly printed at the top. Then, I wrote tasks on post-its placing them in a holding area down the right side of the board. My plan was, that each morning, I would put one post-it under each task category and do at least that much that day. Then, when I finished it, I simply threw it away.
As I thought of more tasks, I would merely put it on a post- it and add it to the board on the right side.
But wait a minute, I said five. Where was my fifth task?
Where was my fifth? Am I crazy? What would all these tasks accomplish if I didn't follow-up on any of them.
Following up on leads, article submissions, your downline need to be on that list. Without follow-up your whole business could die.
Follow-up. That's got to be there.
But how do I fit it into "Jingle Bells Rock?"
Well, I may not be able to sing it, but I'm doing it and it works.
About the Author
Gloria Reibin, owner of Advantage E-Com, likes to help people. http://advantageecom.com She finds that she can do that best by coaching people through Free Leads for Life. http://teamcoach.freeleads4life.com
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