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Building Downlines and Keeping Them
Building Downlines and Keeping Them By Anna-Marie Stewart Venton You know the scenario: You join some program, work your butt off to promote it, to get signups, and you feel like you`re hitting a brick wall. After a few months, you give up, and...
How to turn a hamburger into a profitable business...
No, I'm not going nuts. See, in the end, its all as simple as that. Let me tell you a true story. Some years ago I was walking down the beach strand, absolutely eager about my new position in the National TV News station I worked for. I finally...
Seeds
SEEDS In the real estate business, there is a concept called "farming." An agent will pick a neighborhood as his farm and work the farm in various ways. Sometimes he’ll start by mailing out an announcement to each resident to make them aware...
The Most Profitable Mail Order Business Of Them All
THE EASIEST, MOST PROFITABLE MAIL ORDER BUSINESS OF THEM ALL To be rich - to have an endless supply of money for anything and everything - is the goal of almost every man, woman, and child in the world. More specifically, the people who don't have,...
Top 7 Reasons Why You Should Be Promoting Guerrilla Marketing Bombshells
Top 7 Reasons Why You Should Be Promoting Guerrilla Marketing Bombshells by Sid Hale You probably heard all of the buzz about Guerrilla Marketing Bombshells (GMBS) during the pre-launch. Billed as "the world's first Guerrilla network ...
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The Easiest Way to Build Credibility and Increase Long-Term Sales
If you're looking for low-cost ways to promote your business (and aren't we all?), I do hope you've considered publishing an e-mail newsletter, or "e-zine."
I began my "AKB MarCom Tips" e-zine three years ago, when I'd just started my copywriting and marcom consulting business. I wanted an easy way to stay in touch with past associates, current clients, prospects ... just about everyone! And I wanted them to realize I really knew my stuff about writing compelling copy for Web sites, ads, brochures, etc. I wanted to be seen as an "expert" in their eyes, to encourage them to hire me and/or refer me to possible clients.
Well, it's worked far better than I'd imagined. Each year I gain tens of thousands of dollars in new business based on leads from my e-zine alone. And if you need to promote YOUR business (and/or yourself) to others, I highly recommend publishing your own e-zine.
Here are 5 darn good reasons why you shouldn't wait any longer:
1. An e-zine is a very CREDIBLE and SUBTLE way to promote your services or products.
Instead of simply *saying* how great you are (as in traditional advertising), an e-zine lets you *show* how great you are by sharing your expertise with your readers. (As my old journalism professor used to say, "Show me, don't just tell me!") You're avoiding simple bragging, and are instead offering useful information that demonstrates your knowledge. Bravo!
2. Publishing an e-zine positions you as an EXPERT in your field.
By showcasing your knowledge and skills, you're likely to attract more clients. And by sharing what you know well, you're saying, "Hey, I know my stuff! I'm an expert! You should listen to me."
And don't be scared of the word "expert" -- you don't have to know EVERYTHING in the world about your topic to call yourself an expert -- you just need to know a lot more than most people. If you make a living doing what you do, you're likely an expert in your own right. If you're still uncomfortable with that term, try on the word "resource." Okay, feel better? ; )
3. An e-zine is the perfect way to STAY IN TOUCH with your clients and prospects on a regular basis.
Imagine calling or writing each and every one of your clients and prospects
every week! Nearly impossible to pull off, right? Well, an e-zine achieves the same goal -- keeping you on their "radar screens" ... in an unobtrusive way. This makes them more likely to think of YOU -- not your competition -- when they need to hire someone who offers your services or products.
4. An e-zine allows you to effortlessly SPREAD THE WORD about you and your business.
If you write a good e-zine, your readers will be very likely to pass it on to friends and colleagues. Remember that '70s shampoo commercial that went, "And I told two friends, and she told two friends, and so on, and so on..."? That principle -- clients passing on the word about your product or service -- is called "viral marketing" these days.
Most publishers begin with only a few dozen subscribers (their clients and associates). But after several months they can end up with thousands of readers on their list - thanks to viral marketing mixed with some promotional legwork.
5. An e-zine is CHEAP and EASY to publish -- especially compared with a print newsletter.
If you were to produce and mail a snazzy-looking printed newsletter, you could easily spend thousands of dollars each year. But with an e-zine, there's no design involved (unless you want there to be), no printing, and no postage costs. That means it's essentially FREE to put together and publish -- it just takes a bit of your time. And you can make it as long or short as you'd like. (Some of the best e-zines I get feature only one tip per issue.)
READY TO GET STARTED?
Don't jump into publishing just yet! Take the time to plan a *quality* publication from the start, and you'll reap amazing results. There are dozens of Web sites that offer articles, reports, tutorials, and manuals on the subject of e-zines. Here are a few to get you started:
http://www.e-zinez.com
http://www.ezine-queen.com
http://www.ezine-universe.com
About the Author
Alexandria K. Brown, "The E-zine Queen," is author of "Boost Business With Your Own E-zine." She offers a biweekly newsletter called "Tips from the E-zine Queen." Learn how to write, publish, and promote a dynamic e-zine that builds customer trust. Subscribe now for FREE at http://www.ezine-queen.com.
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Ezine Article Submission - Submit Your Best Articles For Massive ... |
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
ezinearticles.com |
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The Ezine Directory |
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free! |
www.ezine-dir.com |
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e-zine-list: John Labovitz's e-zine-list |
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ... |
www.meer.net |
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BME: Body Modification Ezine - The biggest and best online bod-mod ... |
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification. |
www.bmezine.com |
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Ezine Publishers & Email Marketers Promote Their New Email ... |
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com. |
new-list.com |
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Ezine - Wikipedia, the free encyclopedia |
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ... |
en.wikipedia.org |
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News & Ezine Strategies For Email Newsletter Publishers ... |
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. |
emailuniverse.com |
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Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ... |
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters. |
www.bestezines.com |
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Ezine Directory |
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ... |
www.ezinelisting.com |
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Browser based email list management, ezine hosting, and campaign ... |
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers. |
www.ezinedirector.com |
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Splendid E-zine |
Splendid: Daily music reviews, articles, interviews and more. |
www.splendidezine.com |
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OS/2 e-Zine - The Best OS/2 Reading Anywhere! |
Monthly magazine with reviews, articles, and discussion forums. |
www.os2ezine.com |
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E-ZineZ - The Handbook of Ezine Publishing |
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter. |
www.e-zinez.com |
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EzineUniversity - Free Online Training for Ezine Publishers |
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ... |
www.ezineuniversity.com |
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Ezines |
E-zines directory with categories of free ezines, newsletters, email magazines and online publications. |
www.web-source.net |
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My Favorite Ezines - The Family Friendly Ezine and Email ... |
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support. |
www.myfavoriteezines.com |
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Tattoos.Com Ezine Front Page |
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ... |
tattoos.com |
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Welcome To Ezine.Com! |
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining. |
www.ezine.com |
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Ezine Information |
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ... |
www.dtguide.com |
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Asian American Movement Ezine |
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture. |
www.aamovement.net |
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