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Creativity Is The Key To Marketing That Sells
By the time I graduated from college, I had gone through enough classes and internships to gain a better perspective on the world of marketing. I even started seeing a relationship between ordinary, non-marketing related information, and began using...
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Measuring and understanding your Web site's success is a critical process that is sometimes overlooked. Many times, marketing efforts stop at getting traffic to the site. Traffic alone, however, does not make a site successful. By "connecting the...
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Marketing is NOT Manipulating

Marketing is NOT Manipulating.

You may use this article in any responsible way.
Please leave the footer intact.

Marketing is Not Manipulating.
Yvonne Finn
Copywright: 2004

Marketing is actually the opposite of manipulating.
When marketing is done with integrity, it is about the
consumer and their wants and needs.

Marketing is not about using trickery or high pressure
tactics to get people to buy stuff they don't want.
It is about learning and listening to what the potential
buyers says his problem is and then, show him how your
product/service will help him solve that problem.

When you see marketing as problem solving you take your ego
out of the equation and become more focused on your
customer,
his situation and how your product/service fits with his
need(s).

It is no longer a case of overcoming objections to your
offer,
instead the exchange becomes collabarative, you feel
"useful" not



"using".

The marketing experience, then becomes dynamic, enlivening
and
more effective as it is now, more about educating and
sharing value
with your client.

Marketing is how a business grows, but it does not have to
kill
your integrity or con your customer.

Marketing is itself, a service, and when thought of such,
can help
you to be very customer-focused.
Ultimately, the customer IS your business.
Make sure you are offering quality, in your product or
service.

However, the first quality you should offer him, is
yourself, in
the form of your integrity.

One of my favorite quotes is by Bob Moawad:
"Quality begins on the inside...then it works it way out"

About the Author

Yvonne is the owner of a successful, residual income,marketing website at:
http://allsolutionsnetwork.com/YF20885
She invites you to visit her site to learn how she can help you improve your own marketing efforts.

 

KnowThis: For Marketing, Market Research, Internet Marketing ...
KnowThis.com offers a wealth of information, forums, and resources for professionals, academics and students in traditional and internet marketing, ...
www.knowthis.com
 
Marketing - Wikipedia, the free encyclopedia
Marketers depend on marketing research, both formal and informal, ... The next big thing is a concept in marketing that refers to a product or idea that ...
en.wikipedia.org
 
Marketing - Marketing Strategy - Marketing Plan - Marketing ...
Learn about marketing careers, the stages of developing a marketing plan, how to begin marketing research, create a marketing strategy, and how to market ...
marketing.about.com
 
Marketing.org - Home of the Business Marketing Association
Serves the professional, educational and career development needs of business-to-business marketers.
www.marketing.org
 
Welcome - American Marketing Association - www.marketingpower.com
Dedicated to serving the educational and professional needs of marketing executives.
www.marketingpower.com
 
Advertising, Marketing, Media and PR News - Brand Republic
Find the latest Advertising, Marketing, Media and PR news from Brand Republic, the online resource for up to the minute advertising and marketing news and ...
www.brandrepublic.com
 
Marketing Magazine - Marketing News - Brand Republic
Marketing Magazine - Marketing News - Brand Republic.
www.brandrepublic.com
 
Marketing (Canada)
Offers a Canadian source of news and articles on marketing, advertising and media.
www.marketingmag.ca
 
BidVertiser - Pay Per Click Advertising On Sites Of Your Choice.
Pay per click advertising - online advertising directly on sites of your choice, internet marketing solution for online advertisers.
www.bidvertiser.com
 
Online Behavioral Contextual Advertising and Marketing.
Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV.
www.clicksor.com
 
Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com
Employment site for marketing and sales professionals.
www.marketingjobs.com
 
The Chartered Institute of Marketing
The Chartered Institute of Marketing is the world's largest international marketing professional body and helps with career support and information ...
www.cim.co.uk
 
Marketing: See what people are saying right now on Technorati
See all blog posts tagged with marketing on Technorati.
www.technorati.com
 
Marketing Profs - Marketing Concepts and Strategies: Expert ...
Marketing knowhow from professionals. Newsletter, articles and how-to's.
www.marketingprofs.com
 
Guerrilla Marketing Online - The Official Site
Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds.
www.gmarketing.com
 
Business Marketing - Small Business Marketing
Business marketing - Read everything your need to know about small business marketing.
www.entrepreneur.com
 
All About Marketing
Adapted from Field Guide to Nonprofit Program Design, Marketing and Evaluation ... Inbound Marketing Includes Market Research to Find Out: ...
www.managementhelp.org
 
Pages tagged with "marketing" on del.icio.us
USA Network Announces a NASHVILLE STAR Marketing Partnership With ... - Yahoo! ... Direct Marketing Association: Telephone, Mail & Internet Marketing ...
del.icio.us
 
ClickZ Internet Marketing Solutions for Marketers
Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing.
www.clickz.com
 
Direct Marketing Association: Telephone, Mail & Internet Marketing
Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ...
www.the-dma.org
 
 

 
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