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Becoming A Ghostwriter
Ghostwriting can be rewarding in two ways. a) You get a chance to research and write about all types of topics that you wouldn't normally have a chance to learn about. The old theory in writing "write what you know" doesn't apply to...
Copywriting Is Not One-Size-Fits-All
by Karon Thackston © 2004 http://www.copywritingcourse.com I was in shock. Honestly, I shook my head when I read his email. I meant no disrespect; I just couldn’t believe he really felt that way. “Karon, I want you to write the sales letter for...
Enough With the Upsells Already!
Enough With the Upsells Already! by Karon Thackston © 2005 http://www.learn-copywriting.com It happened twice during the same week. All I wanted to do was make a purchase, and they were making every effort to keep me from it (or so it seemed). Why...
Hello Niche Marketing Enthusiasts
Hello niche marketing enthusiasts, I am fairly new to the niche marketing community but have been studying and following along for about a year now. I've started my own blog but like to take the time to visit others. The blogs I have found are...
The Strange Avalanche Iceman Headline Techniqu
Curiosity. Intrigue. Mystery. All strong components that grab readers of your headlines by the ear a quite literally drag them into the rest of your copy. Of course, if you’ve spent anytime studying headline creation, you know that the headline can...
 
What Is Persuasive Copywriting And How Can It Help Your Business?



Persuasive copywriting is what draws the attention of prospective customers. They see your product and are drawn it. But what makes this happen? What words can win a customer over without having them laugh at overstatements and hype? Persuasive copywriting is the style of writing that every business needs in order to get customers to purchase something.

Online, there is a large market for individuals who can write in a persuasive style. Sure, everyone has their own specific style, but the only thing that truly matters is sales. Unless the words draw the customer in and help them to make a purchase, the words are wasted. If the customer has a dollar to spend, he will spend it on your website or on another. The words that are on that page are what will make the ultimate decision as to whether the customer stays or goes. It is that simple.

But what makes the sale to the potential buyer? This information changes with the specific product. And, in all cases, it is up to the writer to determine the best method for getting the attention and securing the sale. It is not up to the business owner to do this, but up to their writer to know the right words to use.

For those who are looking


for a career in copywriting, they will need to prove themselves time and time again. Just because it sounds good does not mean that it is the most beneficial to the website. The freelance position is often the most sought after since many businesses like to have a one on one relationship with their writers. This helps them to establish the text that they feel is most beneficial.

The good news is that those who are effective at what they do will likely have business come back to them time and time again. Once a comfortable relationship is established, freelance workers can count on having more business come their way. The power of the word is the most important qualification to these individuals.

For those looking to begin their career, they will need to possess truly powerful words - persuasive copywriting words.


About the Author

Visit http://www.FreelanceWritingResource.com for more Articles, Resources, News and Advice about Freelance Copywriting.
Copyright © FreelanceWritingResource.com. All rights reserved. This article may be reprinted in full so long as the resource box and the live links are included intact.

 

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